The southern coast of Iceland is picturesque. In fact, it’s one of the most popular parts of the country that tourists visit. The area is as adored by locals as it is admired by visitors, too, with Icelanders referring to it simply as “South Coast.” There are charming fishing villages like Vik that attract tourists interested in the culture of...
Icewear often receives stories and comments from their customers, especially from those who visit the stores. This one is from a local Chinese guide, and it was too delightful not to share. Today, I tell a tale of one pair of wool socks. It’s a true story and one I’m certain will surprise you. But first, you look at the...
Icewear has unveiled two new stores, one in the Westman Islands and another at the Service Center at Goðafoss Waterfall. These two locations are both situated at major Icelandic landmarks and serve both tourists and the local population. The stores, along with the Icewear online storefront, serve a growing world market. Icewear is renowned for its extensive collection of Icelandic...
When you accidentally shrink your favorite wool sweater, you truly mourn its loss. You wonder how you ever neglected the care label. But then, you examine another wool garment and realize that with all those funny symbols, you wouldn’t have been sure how to wash that sweater, anyway! Today, you’re about to become a clothing-washing pro, even with wool sweaters...
Icewear is opening a new store in Þingvellir National Park, on the National Icelandic day, June 17. The opening comes at the lushest moment of summer with a backdrop of green landscapes and the longest days of the year. At a time when borders are reopening and vaccinations are continuing steadily across Europe, both Icelanders and inbound tourists will access...
Since the turn of the millennium, cases of Vitamin D deficiency have risen by 490%, with more than 213,000 primary and non-primary cases between 2019 and 2020. With this in mind, we wanted to understand how the four (4) main categories of days - work, rest, fueling, and fun - have changed over the decades and if the technology boom...